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NEWS RELEASE

17 June 2005

Healthy Eating drive for the under fives

Annabel Karmel, the author of a range of highly successful cookery books for parents of pre-school age children, will today call for the need to improve nutrition for under 5s. She will be speaking at the Pre-school Learning Alliance conference in support of their campaign "Feeding Young Imaginations". The campaign is aimed at providing materials and training for pre-school leaders and parents on nutrition and healthy eating for the under fives.

Annabel Karmel, said

"I am delighted to join the Pre-school Learning Alliance's campaign to improve the quality of food and nutrition for the under fives. There has been, rightly, a major focus on the need to improve school food. However, it is before school age that children's food preferences and habits are established. A well-stocked larder is the best form of preventive medicine. What we feed our children today will determine their future tomorrow. Investing time and resources in these early years will have a major impact on the nation's future health and development. The time is right to focus on enhancing the quality of food for the under fives and on supporting parents and pre-school leaders in making this happen."

Steve Alexander, Chief Executive, Pre-school Learning Alliance, added,

"We are delighted that Annabel is supporting our campaign. As a result of Feeding Young Imaginations, parents will have more confidence that their children will be getting healthy meals while at pre-school and nursery, and with Annabel's help will also have more confidence in producing well balanced meals at home."

The campaign will consist of the following elements in the coming year:

ENDS

For further information please contact:

Andrew Fletcher
Pre-school Learning Alliance
T: 020 7278 9037
Out of hours press calls: 07979 531130
E: Andrew Fletcher

Notes for Editors:

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